Software Development

GIS

Coverage
Network Traffic
Right of Way
Asset Management
Field Testing
Data Collection
Demographics
HCA Intersect
Calibration

Demographics maps
Project Details: Generate maps based on Claritas demographics data files. The links below are an example of an intranet website to display the information to the Marketing Department and throughout the company. MapInfo Table layers were queried for the specified variables and an image was exported.
Boston
Chicago
New York
Philadelphia

New demographics data was purchased for the next year as part of MapInfo's TargetPro product and a more in-depth analysis was used to specifically target areas down to Census Block Groups for product marketing. A similar website was developed to report the findings for 50 major US cities. Here are examples of two cities. Each city was divided by home and business user data. The data within these two maps were merged into one map to define the marketing footprint.
Denver Households
Denver Businesses
Detroit Households
Detroit Businesses